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- The High Rollahz are a boy band in the Dreamwave portion of the Generation One continuity family.
- They are mentioned exclusively in The Keepers Trilogy
The High Rollahz are part of Darren Norbert's media empire. He planned to cross-promote them with his hit reality-TV series Real Life—Transformers Style with a satellite concert that would (unbeknownst to anyone but Norbert) end just as the invasion of Decepticon-held Las Vegas commenced.
Unfortunately, the President of the United States pushed up the schedule on the invasion, and the concert never happened.