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Optimus Prime (Movie)/toys

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< Optimus Prime (Movie)

The toys of Optimus Prime.

Toys

Transformers (2007)

As a tribute to his immense popularity, Optimus Prime is the only Movie Transformer with a toy in every regular category (Legend, Fast Action, Deluxe, Voyager, and Leader.) This is excluding his Cyber Stomper and transformable gun toys.

Legends Class toys

  • Optimus Prime (Legends Class, 2007)
Japanese name: EZ Collection Optimus Prime
Movie Legends Prime toy

Shortening the smokestacks is good, it makes the toy safer, but removing ONE and keeping the other? Crazy.

Legends class Optimus Prime is an extremely simplified toy of the extremely complex movie design. As such, he features numerous unavoidable inaccuracies, such as not transforming or even looking very much like the original design or the larger toy versions in robot mode. However, proportionally Legends class Optimus Prime is not far off from the real truck and the Leader class toy's vehicle mode, aside from missing a smokestack on the driver's side. He is articulated at the shoulders and upper legs via ball-joints.


  • Generations Legends (Target exclusive multi-pack, 2007)
A Target exclusive, this four-pack of Legends Class figures contains two versions of both Optimus Prime and Megatron, namely Legends of Cybertron Optimus Prime, Movie Legends Optimus Prime, Legends of Cybertron Megatron and Movie Legends Megatron.


  • Battle for the Allspark (Toys'R'Us exclusive multi-pack, 2007)
Movie Allspark Legends pack

Get ready for the safety recall folks.

A Toys'R'Us exclusive, this six-pack of Legends class figures contains unmodified toys of Optimus Prime, Jazz, Bumblebee, Megatron, Starscream and Barricade.


  • Nightwatch Optimus Prime vs. Stealth Starscream (Legends Allspark Battles two-pack, 2008)
The previously-released Legends Class Optimus Prime toy is redecoed to match the Leader class Nightwatch Optimus Prime deco. He comes with a predominantly black and silver redeco of Starscream.

Deluxe Class toys

  • Protoform Optimus Prime (Deluxe Class, 2007)
    • Japanese ID number: MA-05
    • Accessories: Gun with flame attachment
Movie ProtoformOptimusPrime toy

Until I find my feet, I have to use these giant robot hands.

Based upon the "Protoform" (Cybertronian) appearances of the Transformers in the Movie, Protoform Optimus Prime transforms into his "entry" mode. This mode somewhat resembles a cybertronic truck, with false wheels sculpted onto the sides, and Optimus Prime's trademark windows in front. A flame decoration piece fits to the back of the "vehicle", creating the illusion of a flaming comet's tail. The bottom of the vehicle has small wheels to roll the toy across smooth surfaces. Oddly, it has NO automorph gimmick at all, a feature most main-line figures have.
In robot mode he resembles previous Optimus characters: his angular chest windows are reminiscent of Cybertron Optimus Prime, while his near-animalistic limbs and color scheme are evocative of Beast Wars Optimus Primal. He has excellent articulation due to his many ball joints, and is armed with a rifle. The flame attachment can fit onto the end of the (non-firing) gun barrel.
Some packaging variants of this figure (perhaps a Wal-Mart exclusive) included a free movie poster depicting a Cybertronian eye overlooking Earth. While an added sticker to the outer plastic bubble says "Exclusive movie poster!", it is more of a preview of upcoming figures.


  • Protoform Optimus Prime Fusion Cluster Edition (C3xHobby Convention exclusive Deluxe, Japan 2007)
    • Accessories: Gun with missile and flame attachment
An extensive redeco of the Protoform Optimus Prime mold that was exclusively available at the Japanese C3xHobby Convention in August of 2007, and later offered by e-Hobby in limited quantities. Most of the body is made out of transparent turquoise plastic in order to mimic its frozen state in the "coldness" of space, while orange paint is used on the front end of the "entry" mode, mimicking the heat effects of sudden atmospheric entry. The flame attachment is made out of clear blue plastic, with the tail end being covered in gold paint.


  • Deluxe three-pack (multi-pack, UK 2007)
This three-pack, which was available at general retail in the United Kingdom, contains an unchanged Deluxe Class Protoform Optimus Prime together with equally unchanged Deluxe Class Decepticon Brawl and Autobot Jazz toys.

Voyager Class toys

  • Optimus Prime (Voyager Class, 2007)
    • Japanese ID number: MA-13
    • Accessories: 2 rifle/smokestack-fuel tank assemblies, 2 missiles
Movie Voyager OptimusPrime toy

The last one of you out of here gets a... gets a lead salad!

The mid-range Voyager class Movie Optimus Prime toy transforms into an amalgamation of the Kenworth W900 and the Peterbilt 379, making this toy fairly inaccurate to the actual vehicle Optimus Prime turned into. Because of the smaller size and lessened complexity, the Voyager class Optimus Prime features a significantly different transformation sequence compared to the Leader class toy, and indeed, the actual CGI design. However, as the actual truck cabin no longer forms his chest, the cabin now features a small interior with opening doors and a non-removable cowboy-hat-bedecked driver figurine that flips out of the seat when the driver's side door is opened.
In robot mode, Voyager class Optimus Prime is proportionally more accurate to his CGI design than the leader class toy and has a more accurate headsculpt, but due to the aforementioned lessened complexity significant sacrifices had to be made, such as "cheats" to the transformation sequence, to achieve this and thus he is overall less accurate than he initially appears. In addition to previously mentioned changes, he carries much of the truck's front hood, grill and fenders on his back like a backpack. However, he maintains a superb level of articulation and posability.
Optimus Prime is armed with two large rifles formed out of a combination of both smokestacks and fuel tanks. These rifles peg into lower arms with grips for his open hands. The under-slung fuel tanks can fire spring-loaded projectiles. In vehicle mode, both smokestack rifles can be deployed as twin cannons, and this mechanism can also be used to store the rifles and deploy them as shoulder guns in robot mode.
  • Robo-Vision Optimus Prime (Voyager, 2007)
    • Accessories: 2 rifle/smokestack-fuel tank assemblies, 2 missiles
Movie Robovision OptimusPrime toy

I'd hate to see what those smokestacks looked like BEFORE Hasbro shortened them.

A Target-exclusive repaint of the Voyager Class Optimus Prime toy, this limited edition version boasts a "Supermetal finish", resulting in silver metallic paint covering much of his paintable gray/silver plastic, a much higher contrast in his red and blue plastic colors and improved 'flame' paint decorations.
Unusually for the smaller Voyager Class of toys, Robo-Vision Optimus Prime comes packed in robot mode in a special hexagonal column box with many windows, similar to the original packaging for 20th Anniversary Optimus Prime. The package also includes a Robo-Vision Decoder. Strangely, this Target exclusive preceded the release of the regular Voyager by a large margin, coming out on June 2, 2007 with the initial wave of movie toys.

This toy has been retroactively declared part of the Premium Series of more movie-accurate redecos of core characters from the movie.


  • Bumblebee and Optimus Prime (Argos exclusive two-pack, UK 2007)
A two-pack, exclusiveliy available at Argos stores in the United Kingdom, which contains an unchanged Voyager Class Optimus Prime and an equally unchanged Deluxe Class Concept Camaro Bumblebee.


  • Battle damage three-pack (Sam's Club exclusive three-pack, 2007)
A three-pack, exclusive to Sam's Club stores, consisting of redecos of Voyager Class Optimus Prime and Deluxe Class Arcee, both with a battle damage deco, and an unchanged Voyager Class Starscream.


  • First Strike Optimus Prime (Voyager Class, 2008)
    • Accessories: 2 rifle/smokestack-fuel tank assemblies, 2 missiles
Movie Voyager Firststrike OptimusPrime

Think the Geewunners will shut up now?

Released as part of the Allspark Power refresh of the movie line, First Strike Optimus Prime is a extensive redeco of Voyager class Optimus Prime in a colour scheme based upon Generation One and Classics Optimus Prime. The included toy bio describes this coloring as Prime paying tribute to the markings he wore as a young soldier when the war began. Due to the transformation scheme, this figure actually ends up being less like its G1 counterpart in robot mode, a sacrifice made for the slavish redeco of the vehicle mode. You can't have your cake and eat it too, folks.



  • Autobot Optimus Prime ("international market" exclusive Voyager-sized toy, 2008)
A single-packed version of the battle damaged Voyager Optimus Prime toy from the Sam's Club exclusive three-pack. Although the assortment number and the general packaging style seemed to indicate that this might be a Best Buy exclusive, this has been confirmed to be an "international market" exclusive. It has been released in Asia, but will presumably not be available in the USA outside the Sam's Club three-pack.


Leader Class toys

  • Optimus Prime (Leader Class, 2007)
    • Japanese ID number: MA-01
    • Accessories: Removable Ion blaster, 1 missile
MovieLeader OptimusPrime toy

Y'think Prime got a makeover? We have it on good authority that Movie Roller is a kicked-out low-rider with a jammin' sound system and neon-purple undercarriage lighting.

The largest Movie Optimus Prime toy (until Revenge of the Fallen, that is), Leader Class Optimus Prime features the most accurate representation yet of the CGI designs' complex transformation sequence, the only difference being the arms which are placed behind the cab while they constitute the hood in the CGI model. He transforms into a heavily-customized Peterbilt 379 conventional extended-hood, and unusually for a mainline figure, he has rubber tires on all his wheels. His Ion Blaster weapon is stored in the rear of the truck's bunk, exposed like an engine block. Though Optimus has no trailer, he has a hole where the fifth wheel (known among fans as a 'hitch') is sculpted in the rear of the truck, should owners find a suitable trailer to use. Due to safety reasons, the tips of his long smokestacks are made of rubber. A switch on top of the cab roof activates horn sounds and window lights.
Featuring a complex transformation, essentially the front and back ends of the truck fold and converge to become Optimus Prime's legs, as much of the truck rear is connected to the robot thighs via a series of folding panels. The rear wheel cowlings feature a hinge joint in the middle of them so they do not impede his knee articulation. The rear cabin of the cab, directly connected to the smokestacks, rotate and connect to his torso and unfold into his arms. As with most mainline Movie toys, Optimus Prime features Automorph gimmicks, and due to his pricepoint has three of them. Firstly, during initial transformation, rotating his front fenders to become his heels flips the top parts of the grill to become his toes. Secondly, sliding out the double-barrel cannon in his right forearm flips out his spring-loaded Ion Blaster, which lands into place for his right hand. (The Ion Blaster can actually be popped off his forearm fairly easily, held in place by a simple clip.) Optimus' final Automorph, located in his torso, is activated by flipping the silver lever on his stomach activating a series of spring-loaded actions where the truck windows are pushed apart, and the lever between them is raised, enabling the head to spring up from the chest cavity. At this point yellow LEDs light up the chest windows and Optimus Prime's eyes, accompanied by a "powering up" sound effect.
Optimus Prime has a wide range of articulation for a relatively bulky figure. He has ratcheting joints in his shoulders, elbows, hips and knees, with swivel joints and ball joints supporting them in his biceps, lower knee joints and ankles. Again, unusually for a mainline figure, especially at the Leader pricepoint, his hands have individually articulated fingers and thumbs, but no wrists.
  • Optimus Prime bonus pack (Costco exclusive multi-pack, 2007)
A Costco exclusive special pack of Leader Class Optimus Prime with Legends Class Bumblebee and Autobot Jazz as bonus figures. None of the three toys is changed from their respective original releases.
  • Chrome Optimus Prime (Leader Class, 2007)
    • Accessories: Removable Ion blaster, 1 missile
Two custom-made pieces (presented in robot and vehicle mode) by the Hasbro Transformers team as the grand prize for G4TV and Jumpcut's contest for fans to remix selected Transformers clips. Won by TFW2005.com member James Zahn, this one of a kind (well, two of a kind) piece is a almost fully vacuum-metallized Leader class Optimus Prime in red, silver and blue (based heavily upon Generation One Optimus Prime), presented with a custom display base with an embossed silver Autobot insignia and a perspex display case.
It is certainly one of the rarest Transformers toys ever, and unless you are James, you will never own one.


  • Nightwatch Optimus Prime (Leader Class, UK 2007)
    • Accessories: Removable Ion blaster, 1 missile
Movie Leader Nightwatch OptimusPrime 2007

Either this is Ultra Magnus or Nemesis Prime

The first Nightwatch Optimus Prime is an extensive redeco of the previously released Leader-class Optimus Prime, replacing most of his red and blue with different shades of blue and black. In fact, he resembles the original Diaclone Powered Convoy color scheme of Generation One Ultra Magnus's truck cab. The previously blue and red flames have been replaced with silver flames, as has various other decos, replaced by copper.
This version was released in the UK several months before the AllSpark Power version. Available exclusively through Argos stores, it came in an American-style box with the original Movie packaging design.


  • Nightwatch Optimus Prime (Leader Class, USA 2008)
    • Accessories: Removable Ion blaster, 1 missile
Movie Leader Nightwatch OptimusPrime 2008

Ultra Prime or Nemesis Magnus?

The second Nightwatch Optimus Prime was released as part of the "AllSpark Power" second half of the Movie line. He is similar to the UK version of Nightwatch Prime, replacing most of his red and blue with different shades of blue and black, retaining his resemblance to Diaclone Powered Convoy in most respects. However, the subdued black and copper on the first Nightwatch Prime have been replaced with gold and a very bright blue, to signify the All Spark energy affecting the Transformers.
Another difference is that this version comes in an AllSpark Power-style box instead of the original style.


  • Optimus Prime ("Premium Series" Leader Class, 2008)
    • Accessories: Detachable, Retractable "energy sword"
Premium movie OP

Bunny-ears Prime.

The Premium Series Optimus Prime is both a retool and a redeco of the Leader Class Optimus Prime toy. The major selling point is a more movie-accurate headsculpt with longer ears and detailing based on the final CG head design, and a flip-out energy sword to replace the ion blaster that was included with previous versions of the toy. A smaller laser is seen when it flips out with the sword. This energy sword is detachable and attaches where the Ion Blaster did, compatible with non-premium Optimus Prime leader class based releases. Because his ears are much longer, the truck roof panel that hides his head now has two holes cut into so the head can fit inside the cabin.
The paint deco is... unfocused, to say the least. In vehicle mode, the grill, headlights, bumps (thus his feet) are painted silver, yet the red in the small Autobot insignia has been removed. There is silver paint on the fuel tanks (toy battery cover), but not on the other tool boxes and equipment in the same location. There is also silver paint on all 6 wheel rims, the air cleaners and the windscreen visor. In robot mode the silver paint is mainly located on his thighs and crotch, though in order to save on costs, the dark blue and gold paint on his thighs and knee joints have been sacrificed.
Unlike the initial Premium Series toys, this one will be available as part of the regular mass retail Leader Class assortment.
  • Optimus Prime Battle Mode (Leader Class, 2008)
    • Japanese ID number: MA-21
    • Accessories: Detachable, Retractable "energy sword"
Movie Leader OptimusPrimeBattleMode

He loves his lips so much he won't let anyone sculpt them on his toys.

The TakaraTomy version of Premium Series Optimus Prime has a considerably different deco to Hasbro's release. Similar to the unique chrome Optimus Prime, Optimus Prime Battle Mode features vacuum-metallized parts for nearly all of the silver truck parts, for a greater resemblance to the polished chrome on the real prop trucks. Unfortunately, as his feet are the front fenders and grill, this will likely lead to chipping. In robot mode he retains several decos that were removed from Hasbro's Premium Optimus Prime for cost reasons, such as the blue and gold decos on his thighs. Finally, the flip-out energy sword is coloured gold to reflect its "powered up" appearance.
  • Optimus Prime (Leader Class, 2010)
    • Japanese ID number: ?
    • Accessories: "Battle Hooks"
A retool of previous leader-class Prime figures and part of the Hunt for the Decepticons sub-line, his voice box now says "We must stop the Decepticons!" His affinity for hooks suggest that he might be a pirate.


Fast Action Battlers

  • Power Hook Optimus Prime (Fast Action Battler, 2007)
    • Japanese ID number: QC-01
    • Accessories: 1 Missile
Movie FAB OptimusPrime toy

Ironically NOT a Burger King toy.

"Okay mommy, me got my backpack and big gun thingy. Me go to robot school now?"

That's what it looks like this Prime is saying.


  • Leader for the Ages (Wal*Mart exclusive two-pack, 2007)
    • Accessories: 1 gun, 1 Missile
Movie LeaderfortheAges 2pack

The more things change, the more they, uh, get bigger guns.

This Wal*Mart exclusive two-pack contains the Fast Action Battler Power Hook Optimus Prime toy, designated "2007 Optimus Prime", and the Classics Optimus Prime toy from The Ultimate Battle DVD two-pack. Both toys are identical to their normal individual releases.
For some reason the Classics Optimus toy is designated "1984 Optimus Prime" on the packaging, even though it was released in 2006... but, well, he looks like Prime from '84, so hey, what the hell.


  • Fire Blast Optimus Prime (Fast Action Battler, 2008)
    • Accessories: 1 Missile
Fire Blast Optimus Prime is a redeco of the previously released Power Hook Optimus Prime fast action battler. The color scheme is loosely based upon Generation One Rodimus Prime, explained rather oddly in the card bio as being the camouflage Optimus took while hunting Decepticons on Mars post-movie. ...Because there are so many longnose cabs driving around Mars. Yeah.

Cyber Stompin' Robots

  • Optimus Prime (Cyber Stompin' Robot, 2007)
Movie Cyberstompin Prime toy

Rescue Heroes!

He does look like a Rescue Hero.

Robot Replicas

  • Optimus Prime (Robot Replica, 2007)
    • Accessories: Ion blaster arm
Optimusprimemovierobotreplicas

Sword attachment arm sadly not included.

As part of the Robot Replicas line, this version of Optimus is a non-transforming action figure that utilizes Revoltech-style jointing. The sculpt hews much closer to the movie CGI model than is possible with the full transforming toys, plus the universal jointing of the line allows for his forearm to be replaced with his hand-cannon... or bits from other Robot Replicas.


Other toys

  • Optimus Prime (cake topper, 2007)
Yes, a cake topper. This toy was only available by purchasing a Transformers-brand cake (or set of 24 cupcakes) with delicious blue-and-red flame-pattern frosting. The toy transforms from semi cab to robot.


Micro IR Transformers Cars

  • Optimus Prime (2007)
Movie OptimusPrime MicroIR

That gun doesn't look very safe...

Made under license by Radio Shack. Three-function infrared remote, in Optimus Prime's signature colors, gives you control of the car with forward and reverse turn movement. More than just a car styled after the Movie character, the car also transforms to robot mode. The top of the gun-shaped IR remote's barrel serves as a display stand.


Titanium Series

  • Optimus Prime (3" Robot Masters, 2007)
Movie TitaniumRM Prime

"Groovy!"

Partially constructed of die-cast metal, this small three inch figurine of Optimus Prime has a CGI-accurate sculpt compared to the larger toys, owing to the fact it does not need to transform at all. He is sculpted with his Ion Blaster in his right fist, and is articulated at the neck, shoulders and waist. He comes with a small movie-style Autobot sigil display stand.


  • Ultimate Optimus Prime 3-Pack (3" Robot Masters multi-pack, 2007)
This Target-exclusive set contains the normal 3" Titanium Series Optimus Prime figurine (see above), a Protoform Optimus Prime figurine, and Optimus Prime in his Earth-mode truck form, making this the first time a character has appeared in their alternate mode as part of the Robot Masters sub-series.

Revenge of the Fallen

  • Optimus Prime (Legends, 2009)
This is a small sized-version and much simpler one of the Leader class Optimus. He can combine as well with the Legends-sized version of Jetfire to form a small Jet Optimus.
  • Optimus Prime (Leader, 2009)
This version of Optimus Prime is an all new mold, being the most movie accurate so far — or at least he was until Buster Prime came out. It comes with his two energon blades, and does not have a large gap at the back of the cab like the previous Leader-class Optimus Prime. It can combine with Leader class Jetfire to form Jetpower Optimus Prime. He is also very hard to transform. The process involves unclipping his firewall from his chest in a fashion that harkens to dissecting toys that lack screws, rivets or glue. In the meantime, he keeps saying, "I am Optimus Prime," over and over due to an overly sensitive voice clip trigger. Even the most die-hard Peter Cullen fan will be sick of his voice after five minutes of playing with this toy. That aside, the quality and articulation is top-notch and the poseability is amazing. Spring-loaded panels feature in his legs as well as ratcheting ball-and-socket ankles, G1 "transforming" sound effects, and multiple "Mech Alive" features raise the bar on this figure. Of note, the fists cannot accomodate standard accessories, and on test-shots of "Power Up" mode Prime has articulated fingers, like the 2007 toy, but this feature was dropped. Also, trying to transform Optimus from robot to vehicle mode can be very difficult at first.


  • Buster Optimus Prime (Leader, 2009)
A retool and repaint, including really shiny chrome, of Revenge of the Fallen Leader class Optimus Prime. In this version, his dark-blue is replaced with a more purplish color and his orange blades have become translucent with some silver. Also, his fuel tanks detach and combine to form his Ion Blaster and his mouth is now visible. Unfourtanetly, all that chrome makes it even harder for him to transform than the last prime. All of these new things make him even more accurate to the movie than his predecessor. Like the picture on the right says, Buster Optimus Prime was rereleased, this time with his mouthplate, in an exclusive set with a redecoed Jetfire.
Note: That image of "Jet Optimus" is actually using Buster prime instead of the original

Hunt for the Decepticons

  • Battle Blade Optimus Prime (Voyager, 2010)
Very similar to the Revenge of the Fallen Leader Class Optums Prime, it comes with more accesories then only a pair of blades, but also has a Matrix of Leadership and two guns (probably ion blasters). It tranforms pretty much the same like the Leader Class. Its back part of the leg can extend giving it more balance.

Dark of the Moon

  • Optimus Prime (Cyberverse Commander, 2011)
This smaller version of Prime comes with two guns and an Attachable jet back, which can be also attached in vehicle mode.
Despite its smaller size, it doesn't lack the details of the big ones, except for some minor ones. Unlike the Legend class Optimus Prime figure, this one is taller and had much more details than his size-wise predecessor.
  • Optimus Prime (MechTech Voyager, 2011)
Dotm-optimusprime-toy-ultimate-3
  • MechTech Ultimate Optimus Prime (Ultimate, 2011)
This is a Leader Class-sized Optimus Prime which comes with a trailer which transforms into his Omega Combat Armor and combines with him to form Prime's Ultimate Mode.

Merchandise

Transformers (2007)

  • Optimus Prime Voice Changer (2007)
MoviePrime Voicechanger helmet

Hardly anyone was wearing these damn things at BotCon 2007.

A highly CG-accurate sculpt of Optimus Prime's head with a built in voice-changer. It also has several sound effects and quotes from the movie. The voice-changer has three settings, giving more accurate alteration of the user's voice (though this is still debatable; most voice changing technology is pretty crummy, at least in toys). Much like the Ultimate Bumblebee figure, this toy will hate your wallet too. While it only costs 30 bucks, if it's anything like another Hasbro voice changer, it will suck batteries up like they were some kind of square candy holder.
There are two versions of the voice changer helmet with two different pre-recorded voices. An earlier release features a voice similar to Garry Chalk, while the later release features the voice of Peter Cullen. The latter version has modified packaging under the 'Try Me!' blurb, stating it has 'Real Movie Voice!', though the updated version has also appeared in the original packaging without the 'Real Movie Voice!' notice.


  • Optimus Prime Battle Rig Blaster (2007)
MoviePrime BattleRigBlaster

Nor these!

The Optimus Prime Battle Rig Blaster transforms from a superdeformed amalgamation of his Movie truck and G1 Optimus Prime's truck (indeed pulling G1 Prime's trailer) to a fully G1 robotic forearm and hand with a built in Nerf style gun. By simply placing your hand inside the back of the trailer (I need an adult!) and pulling back on the front of the truck, the gun transforms and folds back into a weapon. It comes with three Nerf N-Strike size whistle darts which can be stored inside the trailer. Although not shown in the image, the truck front splits in half in gun-mode, while the grille acts as a sight. This toy was marketed as 'Optimus Prime Big Rig Blaster' overseas.


  • Optimus Prime Blaster (2007)
Movie OptimusPrime RPBlaster

Pew, Pew

An extensive redeco of the Energon Optimus Prime role-play Blaster, this toy "transforms" basically by extending. It fires suction-cup-tipped Nerf darts and is a Wal*mart and asda exclusive.


  • Transformers Electronic Hand Held Game (2007)
Movie TFHandHeldGame

Behold, the Autobot Gameboy of Leadership!

This LCD game features 10 levels and a design based on Optimus Prime.


  • Optimus Prime Burger King free toy (2007)
The BK tie in toy of Optimus Prime is essentially two toys in one. The first part of the toy consists of two truck halves, which snap together around a sculpted robot mode Optimus Prime. The truck is squat, and primarily blue, with outbursts of chalk gray paint and red flames. Pulling back and letting go activates the gimmick: Prime "drives" forward and bursts from the truck mode, "transformed" to robot mode. This gimmick has marginal success.
The "robot mode" of Optimus Prime is where the pullback motor and working wheels of the toys lie. Optimus is sculpted in blue plastic, pre-posed in an odd crouching pose with zero points of articulation. His right knee is bent back, with his right arm touching his knee, while the left side has the leg forward and the left hand holding onto his butt. The toy is as sparsely painted as the truck, with light blue eyes and chest windows, gray hands and feet among other parts, and red forearms. Two panels on his back have red flame tongues on them.
  • Optimus Prime Globe (2007)
Optimus Prime globe

I'm dreaming of an Autobot Christmas...

A snow globe containing an Optimus Prime figurine based upon one of lower-detail licensing/promotional renders of Optimus Prime, complete with funky munky pose.


ZipZaps® Micro RC

  • Optimus Prime (2007)
Model Number: 6000182
Movie OptimusPrime ZipZaps

In Soviet Russia, Prime controls YOU!

Optimus Prime is one of the first Transformers characters licensed by Radio Shack for their ZipZaps line of pocket-size radio control cars. As a ZipZap, Optimus can be customized, trimmed, and tuned with any other accessories available for the brand. He has working headlights and requires four "AAA" batteries for the charger.


Battling Robots Bubble Bath

  • Optimus Prime (2007)
Optimus prime bubblebath

Great skin is the right of all sentient beings.

Optimus Prime's torso attaches to the bottle of bubble bath. His elbows bend, and his arms have a punching gimmick, to allow him to battle evil even in the shower. Pushing a lever on either side makes the respective fist punch forward. He's removable, though not as easily held without the bottle below his waist.


Robot Heroes

Rhscorpprime

He's cute as he violently decapitates rage filled mechanoids.

Movie RobotHeroes BestBuy Cliffjumper OptimusPrime

The most important Autobot EVER partnered up with a movie reject. Perfect.

  • Optimus Prime vs. Blackout (2007)
  • Optimus Prime vs. Scorponok (2007)
  • Final Battle Set: "Allspark Enhanced" Optimus Prime (2007)
  • "Battle Damage" Optimus Prime & Cliffjumper (Best Buy Movie DVD Exclusives)
  • Optimus Prime vs. Barricade (2008)
  • Optimus Prime vs. Blackout (2009)
  • Optimus Prime vs. Devastator (2009)

Model Kits

  • Trans-scanning Optimus Prime (2007)
This is a protoform Optimus Prime, where the vehicle parts can be attached to. The truck mode looks good, the humanoid mode a bit weird.


  • Optimus Prime (Dual Model Kit, 2011)
    • Japanese ID number: DMK-01
Dotm-optimusprime-toy-dmk-1
This highly accurate model kit of Optimus Prime is a Japanese exclusive. It is extremely possible, and comes with his two swords that can be mounted either on his fore-arm, or the hand can be removed and it placed in the wrist via ball joint. His appearance is based on his Dark of the Moon look, as it his "Abbs". The head can be made either with the face-plate on or the face-plate of which reveals a detailed face. Interestingly though, he doesn't come with any of the guns he uses in the films, though it is thought he can hold Buster Prime's gun.
There is a variant that comes with the battle hooks instead of the swords.

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