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Universe (2008 franchise)

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The name or term Universe refers to more than one character or idea. For a list of other meanings, see Universe (disambiguation).
Universe2008Logo

The 2008 Universe is the second Transformers franchise to use the name. Like the previous franchise, this line is intended to be something of a catch-all for toys that don't fit in the main line. While the contemporary main line for this Universe is Transformers Animated, for some reason Hasbro has actually included a few Animated figures in it too.

Hasbro first announced the line at BotCon 2007, stating that it would not have an overall story arc. It comprises several sub-lines, most of which feature toys with "realistic" vehicle modes (a niche left otherwise unfilled after the end of the live-action movie line). Those include:

  • Classic Series, continuing the Classics franchise. This is by far the most prevalent sub-line.
  • Armada Series, adding to the Armada franchise.
  • War Within Series, based on the War Within comic.
  • G1 Series, rooted in the original Generation One franchise.

These toys occupy various price-points, and some in the Ultra class feature electronic light and sound.

In addition, some Legends-class toys of Animated characters have gotten their own Universe series, despite their not-so-realistic vehicle modes:

  • Animated Series, representing the Transformers Animated franchise.

And just to break the vehicle-mode-based pattern completely, Universe also continues the non-transforming, super-cute Robot Heroes line. These are also divided into "Series," including:

In January 2008, Hasbro launched a web page for the new Universe line, featuring a preview of the first "Classic Series" wave and a CGI reimagining of the battle between Megatron and Optimus Prime from the original animated Transformers movie. The tagline for the video, in keeping with the toyline's theme, was "They were always real to me."

In 2009, the packaging will gain a "25 Years" corner logo to commemorate Transformers' 25th anniversary, as the toyline's offerings expand to include updates of key characters from every franchise.

ToysEdit

General retailEdit

Legends ClassEdit

Wave 1Edit
Wave 2Edit
Wave 3Edit
Wave 4Edit
Wave 5Edit

Deluxe ClassEdit

Wave 1Edit
Wave 2Edit
Wave 3Edit
Wave 4Edit
Wave 5Edit
Wave 6Edit

Voyager ClassEdit

Wave 1Edit
Wave 2Edit
Wave 3Edit
Wave 4Edit
Wave 5Edit

Ultra ClassEdit

Wave 1Edit
Wave 2Edit
Wave 3Edit
Wave 4Edit

Hasbro More Than Meets the Eye 25th Anniversary PackEdit

Robot HeroesEdit

Wave 1Edit
Wave 1.5Edit
Wave 2Edit
Wave 3Edit

CancelledEdit

Wave 4Edit
Wave 5?Edit

Mighty MuggsEdit

Wave 1Edit
Wave 2Edit
Uncertain ItemsEdit

"Dollar Store" Exclusive Mini-Con class (Big Lots)Edit

"Dollar Store" exclusive Scout class (?)Edit

Universe Special EditionEdit

Hasbro Toy ShopEdit
Cancelled ItemsEdit

Universe Commemorative EditionEdit

Toys'R'UsEdit

Single PacksEdit

Hasbro Toy Shop (Available at San Diego Comic-Con 2008Edit
Note: This toy was originally sold at the Hasbro Toy Shop booth at San Diego Comic-Con 2008, and was later offered on the online store's website. It was also available as a non-exclusive mass retail release in Taiwan, Hong Kong and Malaysia.
Toys'R'UsEdit
TargetEdit
Wal*MartEdit
Diamond Select/Toys'R'UsEdit
Coming Soon (Unknown Store)Edit
  • Shockwave?

Other exclusive multi-packsEdit

CostcoEdit
Hasbro Toy Shop (available at San Diego Comic-Con 2009Edit
K-MartEdit
K-Mart & MeijerEdit
Sam's ClubEdit
TargetEdit
WalgreensEdit
Wal*MartEdit

Foreign Market ExclusivesEdit

Foreign Market exclusive multi-packsEdit
United KingdomEdit
Australia & SingaporeEdit
Note: These five-packs have thus far only been released in Australia and Singapore. It is unclear whether they're also going to be released in Universe packaging in North America, since Superion has been announced to be released in North America as a Target exclusive under the Transformers: Revenge of the Fallen toy line.

Foreign Market Exclusive Robot HeroesEdit

External linksEdit

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